: We're Being
Branded, Bought, & Sold For Our Data

That’s what we have been reduced to in the eyes of the government and Corporate
America: data bits and economic units to be bought, bartered and sold to the highest

Those highest bidders include America’s political class and the politicians aspiring to get
elected or re-elected. As the Los Angeles Times reports, “If you have been to a political
rally, a town hall, or just fit a demographic a campaign is after, chances are good
movements are being tracked with unnerving accuracy by data vendors on the payroll of

Your phones, televisions and digital devices are selling you out to politicians who want
your vote.

Have you shopped at Whole Foods? Tested out target practice at a gun range? Sipped
coffee at Starbucks while surfing the web? Visited an abortion clinic? Watched FOX News
or MSNBC? Played Candy Crush on your phone? Walked through a mall? Walked past a
government building?

all it takes for your data to be hoovered up, sold and used to target you.

This is the age of surveillance capitalism.

Incredibly, once you’ve been identified and tracked, data brokers can travel back in time,
digitally speaking, to discover where you’ve been, who you’ve been with, what you’ve
been doing, and what you’ve been reading, viewing, buying, etc.

Once you’ve been identified in this way, you can be tracked endlessly.

“Welcome to the new frontier of campaign tech — a loosely regulated world in which
simply downloading a weather app or game, connecting to Wi-Fi at a coffee shop or
powering up a home router can allow a data broker to monitor your movements with ease,
compile the location information and sell it to a political candidate who can use it to
surround you with messages,” writes journalist Evan Halper.

No one is spared.

In this regard, we are all equals: equally suffering the indignity of having every shred of
privacy stripped away and the most intimate details of one’s life turned into fodder for
marketers and data profiteers.

This creepy new era of government/corporate spying—in which we’re being listened to,
watched, tracked, followed, mapped, bought, sold and targeted—makes the NSA’s
surveillance appear almost antiquated in comparison.

What’s worse, this for-profit surveillance capitalism scheme is made possible with our

All those disclaimers you scroll though without reading them, the ones written in minute
font, only to quickly click on the “Agree” button at the end so you can get to the next
step—downloading software, opening up a social media account, adding a new app to
your phone or computer—those signify your written consent to having your activities
monitored, recorded and shared.

Think about it.

Every move you make is being monitored, mined for data, crunched, and tabulated in
order to form a picture of who you are, what makes you tick, and how best to influence
and/or control you.

On any given day, the average American going about his daily business will be monitored,
surveilled, spied on and tracked in more than 20 different ways by both government and
corporate eyes and ears. A byproduct of this new age in which we live, whether you’re
walking through a store, driving your car, checking email, or talking to friends and family
on the phone, you can be sure that some government agency is listening in and tracking
your behavior.

With every smartphone we buy, every GPS device we install, every Twitter, Facebook, and
Google account we open, every frequent buyer card we use for purchases—whether at
the grocer’s, the yogurt shop, the airlines or the department store—and every credit and
debit card we use to pay for our transactions, we’re helping Corporate America build a
dossier for its government counterparts on who we know, what we think, how we spend
our money, and how we spend our time.

The technology has advanced so far that marketers (political campaigns are among the
worst offenders)
can actually build “digital fences” around your homes, workplaces,
friends and family’s homes and other places you visit in order to bombard you with
specially crafted messages aimed at achieving a particular outcome.

If anyone else stalked us in this way—tailing us wherever we go, tapping into our calls,
reading our correspondence, ferreting out our secrets, profiling and targeting us based on
our interests and activities—we’d call the cops.

Unfortunately, the cops (equipped with
Stingray devices and other Peeping Tom
technologies) are also in on this particular scam.

It’s not just the surveillance and the buying and selling of your data that is worrisome.

The ramifications of a government—any government—having this much unregulated,
unaccountable power to target, track, round up and detain its citizens is beyond chilling.

Imagine what a totalitarian regime such as Nazi Germany could have done with this kind of
unadulterated power.

Imagine what the next police state to follow in Germany’s footsteps will do with this kind of
power. Society is definitely rapidly moving in that direction.

We’ve made it so easy for the government to watch us.

Government eyes see your every move: what you read, how much you spend, where you
go, with whom you interact, when you wake up in the morning, what you’re watching on
television and reading on the internet.

Every move you make is being monitored, mined for data, crunched, and tabulated in
order to form a picture of who you are, what makes you tick, and how best to control you
when and if it becomes necessary to bring you in line.

If you’re an activist and you
simply like or share this article on Facebook or retweet it on
Twitter, you’re most likely flagging yourself as a potential renegade, revolutionary or anti-
government extremist—a.k.a. terrorist.

Yet whether or not you like or share this particular article, simply by reading it or any other
articles related to government wrongdoing, surveillance, police misconduct or civil
liberties is enough to get you categorized as a particular kind of person with particular
kinds of interests that reflect a particular kind of mindset that might just lead you to
engage in a particular kinds of activities. The corporate state must watch and keep tabs on
you if it is to keep you in line.

Chances are, as the Washington Post has reported, you have already been assigned a
color-coded threat assessment score—green, yellow or red—so police are forewarned
about your potential inclination to be a troublemaker depending on whether you’ve had a
career in the military, posted a comment perceived as threatening on Facebook, suffer
from a particular medical condition, or know someone who knows someone who might
have committed a crime.

In other words, you might already be flagged as potentially anti-government in a
government database somewhere—Main Core, for example—that identifies and tracks
individuals (so they can be rounded up and detained in times of distress) who aren’t
inclined to march in lockstep to the police state’s dictates.

The government has the know-how.

As The Intercept reported, the FBI, CIA, NSA and other government agencies are
increasingly investing in and relying on corporate surveillance technologies that can mine
constitutionally protected speech on social media platforms such as Facebook, Twitter
and Instagram in order to identify potential extremists and predict who might engage in
future acts of anti-government behavior.

It’s happening already in China.

Millions of Chinese individuals and businesses, blacklisted as “unworthy” based on social
media credit scores that grade them based on whether they are “good” citizens, have now
been banned from accessing financial markets, buying real estate or travelling by air or
train. Among the activities that can get you labeled unworthy are taking reserved seats on
trains or causing trouble in hospitals.

Get ready, because all signs point to China serving as the role model for our dystopian

When the government sees all and knows all and has an abundance of laws to render
even the most seemingly upstanding citizen a criminal and lawbreaker, then the old adage
that you’ve got nothing to worry about if you’ve got nothing to hide no longer applies.

Apart from the overt dangers posed by a government that feels justified and empowered to
spy on its people and use its ever-expanding arsenal of weapons and technology to
monitor and control them, there’s also the covert dangers associated with a government
empowered to use these same technologies to influence behaviors en masse and control
the populace.

In fact, it was President Obama who issued an executive order directing federal agencies
to use “behavioral science” methods to minimize bureaucracy and influence the way
people respond to government programs.

It’s a short hop, skip and a jump from a behavioral program that tries to influence how
people respond to paperwork to a government program that tries to shape the public’s
views about other, more consequential matters.

Add pre-crime programs into the mix with government agencies and corporations working
in tandem to determine who is a potential danger and spin a sticky spider-web of threat
assessments, behavioral sensing warnings, flagged “words,” and “suspicious” activity
reports using automated eyes and ears, social media, behavior sensing software, and
citizen spies, and you having the makings for a perfect dystopian nightmare.

This is the kind of oppressive pre-crime and pre-thought crime package foreshadowed by
George Orwell, Aldous Huxley and Phillip K. Dick.

Remember, even the most well-intentioned government law or program can be—and has
been—perverted, corrupted and used to advance illegitimate purposes once profit and
power are added to the equation.

The war on terror, the war on drugs, the war on illegal immigration, asset forfeiture
schemes, road safety schemes, school safety schemes, eminent domain: all of these
programs started out as legitimate responses to pressing concerns and have since
become weapons of compliance and control in the police state’s hands.

In the right (or wrong) hands, benevolent plans can easily be put to malevolent purposes.

Surveillance, digital stalking and the data mining of the American people—weapons of
compliance and control in the government’s hands, especially when the government can
listen in on your phone calls, monitor your driving habits, track your movements,
scrutinize your purchases and peer through the walls of your home—add up to a society
in which there’s little room for indiscretions, imperfections, or acts of independence.

This is the creepy, calculating yet diabolical genius of the American police state: the very
technology we hailed as revolutionary and liberating has become our prison, jailer,
probation officer, Big Brother and Father Knows Best all rolled into one.

It turns out that we are Soylent Green.

The 1973 film of the same name, starring Charlton Heston and Edward G. Robinson, is set
in 2022 in an overpopulated, polluted, starving New York City whose inhabitants depend
on synthetic foods manufactured by the Soylent Corporation for survival.

Heston plays a policeman investigating a murder, who discovers the grisly truth about the
primary ingredient in the wafer, soylent green, which is the principal source of
nourishment for a starved population. “It’s people. Soylent Green is made out of people,”
declares Heston’s character. “They’re making our food out of people. Next thing they’ll be
breeding us like cattle for food.”

Oh, how right he was.

Soylent Green is indeed people or, in our case, Soylent Green is our own personal data,
repossessed, repackaged and used by corporations and the government to entrap us.

We, too, are being bred like cattle but not for food.

Rather, as I make clear in my book Battlefield America: The War on the American People,
we’re being bred, branded, bought and sold for our data.

As the insidious partnership between the U.S. government and Corporate America grows
more invasive and more subtle with every passing day, there’s virtually no way to opt out
of these assaults on your digital privacy short of being a modern-day Luddite, completely
disconnected from all technology.

Indeed, George Orwell’s description of the world of 1984 is as apt a description of today’s
world as I’ve ever seen: “You had to live—did live, from habit that became instinct—in the
assumption that every sound you made was overheard, and, except in darkness, every
movement scrutinized.”

What we desperately lack and urgently need is an Electronic Bill of Rights that protects
“we the people” from predatory surveillance and data-mining business practices.

Without constitutional protections in place to guard against encroachments on our rights
in the electronic realm, it won’t be long before we find ourselves, much like Edward G.
Robinson’s character in Soylent Green, looking back on the past with longing, back to an
age where we could speak to whom we wanted, buy what we wanted, think what we
wanted without those thoughts, words and activities being tracked, processed and stored
by corporate giants such as Google, sold to government agencies such as the NSA and
CIA, and used against us by militarized police with their army of futuristic technologies.

WC: 2219

Constitutional attorney and author John W. Whitehead is founder and president of The
Rutherford Institute. His new book Battlefield America: The War on the American People  
(SelectBooks, 2015) is available online at Whitehead can be contacted
By John W. Whitehead
February 26, 2019
“We know where you are. We know where you’ve been. We can more
or less know what you’re thinking about…
Your digital identity will live
forever... because there’s no delete button.”—Former Google CEO Eric
Uncle Sam wants you.

Correction: Big Brother wants you.

To be technically accurate, Big Brother—aided
and abetted by his corporate partners in
crime—wants your data.